Sunday, October 15, 2006

Bon Voyage

For the first time in fourteen months, a cruise ship has shoved off from a New Orleans pier.

The Norwegian Sun, which will sail every Sunday through April 8, 2007, will be followed by the Carnival Fantasy, which on Oct. 26 begins five- and four-night cruises to Mexico year-round; and Royal Caribbean's Grandeur of the Seas, which resumes its week-long cruises to the Western Caribbean Dec. 2, continuing through early April. Royal Caribbean has no plans to return to New Orleans after the spring.

Princess' Golden Princess will sail three cruises in December, testing the market for possible future sailings, said Robert Jumonville, who oversees the cruise industry for the Port of New Orleans.

It was obvious Sunday that the worry isn't so much about drawing passengers from the New Orleans area. The ship was packed with people wearing Saints jerseys. Questions about the score were the buzz, even during the fire/safety drill. TVs in the bars were broadcasting another game, so shouts erupted when the crawl gave the final score.
But the reason for optimism is not because of the locals going on cruises. Rather, it is the expecation of out-of-towners staying in-town just prior to their cruise.
It was obvious Sunday that the worry isn't so much about drawing passengers from the New Orleans area. The ship was packed with people wearing Saints jerseys. Questions about the score were the buzz, even during the fire/safety drill. TVs in the bars were broadcasting another game, so shouts erupted when the crawl gave the final score.

"Everywhere I go, people think we're underwater," said LaGrange, who added that confronting this misconception is one reason he's traveling so much. "The major point is to tell them the sliver on the river, the French Quarter, the Garden District, Uptown are open for business."

LaGrange said the cruise industry here is an economic engine that has filled almost 20,000 hotel room nights a year.

Officials of the International Council of Cruise Lines report that cruise passengers in New Orleans leave an average of $330 a night in direct spending, he said. That compares with about $92 a night spent by cruise passengers in other cities. The reason is so many passengers spend a couple of days in New Orleans when they cruise from here.
The irony here is that the ocean almost destroyed the city. Now we are looking to the sea as a way to rebuild.

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